MCG Reports
Personal Displays: Opportunity Analysis and Forecast 2005
Published by Insight Media and McLaughlin Consulting Group
Principal Researcher and Analysis: Steve Marsland
166 pages
October 2005
___________________________________________________
Published by Insight Media and McLaughlin Consulting Group
Principal Researcher and Analysis: Steve Marsland
166 pages
October 2005
___________________________________________________
Table of Contents
| 1 Executive Summary | 5 |
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| 2 Strategic Importance of Personal Displays | 8 |
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| 3 Types of Personal Displays | 11 |
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| 3.1 Monocular - see-around | 11 |
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| 3.2 Monocular - see-through | 11 |
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| 3.3 Binocular - sleek | 12 |
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| 3.4 Binocular – immersive | 13 |
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| 3.5 Military helmet | 14 |
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| 3.6 Benefits of Personal Displays by Type | 14 |
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| 4 Personal Display Markets | 15 |
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| 4.1 Military | 15 |
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| 4.2 Corporate | 16 |
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| 4.3 Prosumer | 16 |
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| 4.4 Consumer | 17 |
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| 5 Market Trends | 18 |
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| 5.1 Biocular Optics | 18 |
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| 5.2 VGA/WVGA Is Acceptable for Video | 18 |
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| 5.3 Wireless Video Content | 19 |
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| 5.4 Headsets Solution Space | 21 |
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| 5.5 Preferred Solution Space | 21 |
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| 6 Consumer Market Opportunities | 23 |
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| 6.1 Personal TV | 23 |
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| 6.2 Data+ Headset | 25 |
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| 6.3 Gaming Headsets | 25 |
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| 6.4 Sports Helmet Navigators | 27 |
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| 7 Personal Displays Forecast - by Market | 29 |
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| 8 Personal Displays Forecast - by Type | 34 |
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| 9 Consumer Market Forecast | 39 |
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| 10 Competitive Positioning | 44 |
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| 10.1 Overview | 44 |
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| 10.2 Military | 45 |
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| 10.3 Corporate | 46 |
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| 10.4 Prosumer | 47 |
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| 10.5 Consumer | 48 |
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| 11 Personal Display Success Factors | 50 |
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| 11.1 The Five Success Factors - the Five C's | 51 |
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| 11.2 Cost/Performance | 51 |
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| 11.3 Content | 52 |
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| 11.4 Control Interface | 54 |
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| 11.5 Channels (for selling) | 55 |
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| 11.6 Comfort | 57 |
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| 12 Hurdles to Success | 74 |
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| 12.1 Supporting VGA Video | 74 |
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| 12.2 Standardizing Interfaces | 74 |
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| 12.3 Viability of Biocular Design | 75 |
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| 13 Reviews of Latest Personal Displays | 76 |
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| 13.1 eMagin Z800 | 76 |
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| 13.2 Eyetop DVD | 78 |
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| 13.3 Icuiti V920 | 81 |
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| 13.4 i-O Displays i-Glasses Video | 83 |
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| 13.5 Motion Research MC1 | 85 |
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| 14 Forecast of Demand for Microdisplays | 88 |
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| 14.1 Total Microdisplays | 89 |
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| 14.2 Color vs. Monochrome | 94 |
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| 14.3 Color Microdisplays | 96 |
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| 14.4 Monochrome Microdisplays | 101 |
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| 15 Forecast Demand by Display Technology | 106 |
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| 16 Cost Structure and Pricing | 111 |
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| 17 PD Products Listing | 112 |
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| 18 PD Company Profiles | 114 |
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| 19 References | 144 |
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| 20 Appendix A - Personal Display System Basics | 146 |
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| 21 Appendix B - Personal TV Price Point Analysis | 160 |
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| 22 Appendix C - Methodology | 166 |
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